Business Name: Dollar Tree
Our roots go back more than 60 years. To appreciate how it all came to pass, you have to rewind more than a half century to K. R. Perry and a Ben Franklin variety store in Wards Corner, Norfolk, Virginia, and to Macon Brock’s, Doug Perry’s (son of K.R. Perry), and Ray Compton’s adventure into $1.00 retailing. A highly successful concept was created using this single price point to build a national chain of stores. Here’s a quick look at the high points of this amazing beginning.