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Burger King Debuts “Sizzle” Design in Norfolk
Burger King Brings its New “Sizzle” Restaurant Design to Norfolk, VA and Announces a Ribbon Cutting Celebration on Monday, 4/27
The newly remodeled restaurant makes it easy for Guests to “Have It Their Way” with its state-of-the-art design, digital ordering kiosks, optimized drive-thru and more.
NORFOLK, VIRGINIA (Tuesday, April 27, 2026) – Burger King® recently opened the doors to a freshly remodeled restaurant in Norfolk, VA, featuring the brand’s new “Sizzle” design, which was first announced in Oct. 2023. The new restaurant is designed to enhance all aspects of the Guest experience, including digital improvements, updated drive-thru and pick-up experiences, and signature design elements to better serve the community.
Here’s what our BK Guests in Norfolk, VA can expect to experience:
- Digital Ordering Kiosks that allow Guests to more conveniently place an order for dine-in or carry out.
- Enhanced Drive-Thru featuring a new canopied design with an automated drive-thru voice system.
- A Designated Pick-Up Area to make delivery and pick-up orders placed through digital channels more seamless.
- Signature Interior Design Elements, including the new “King Booth,” a distinguished space perfect for families and large groups, a “Crown Wall” for a must-have photo moment inspired by the iconic Burger King crown, and a unique Whopper art installation.
- Modern Eye-Catching Exterior with a large Burger King bun logo and “Home of the Whopper” wall.
In coordination with the Hampton Roads Chamber, the remodeled restaurant at 197 W. Ocean View Avenue will host an official public ribbon-cutting celebration on Monday, 4/27 at 1:00pm.
“We’re excited to bring this newly remodeled restaurant to the Norfolk, VA community,” said Randy Jones, Region Director. “After years of serving Guests in the community, we can’t wait for them to experience this state-of-the-art design and create new memories for years to come.”
The new “Sizzle” design concept is an extension of the brand’s goal to achieve 85-90% modern image across the U.S. by 2028, fueled by more than $700M in investments since the brand announced its “Reclaim the Flame” strategy in 2022. A key part of the brand’s plan is to refresh the system with committed operators and modernized restaurants designed to enhance the Guest experience, and bring “Have it Their Way” to life.
About BURGER KING®
Founded in 1954, the Burger King® brand is a global quick service hamburger chain known for food quality and value and as the only place guests can get the iconic flame-grilled Whopper® sandwich. The Burger King system operates more than 19,000 locations in more than 120 countries and U.S. territories. Nearly all Burger King® restaurants are owned and operated by independent franchisees, many of them family-owned operations that have been in business for decades. To learn more about the Burger King brand, please visit the official brand website at www.bk.com or the newsroom at news.bk.com, and follow us on Facebook, Instagram, X and TikTok.
Media Contact: mediainquiries@whopper.com