Company memorializes former President Fred J. Whyte

VIRGINIA BEACH, Va. — STIHL Inc. kicked off the new year paying homage to and dedicating its U.S. headquarters’ auditorium to former President Fred J. Whyte. On Jan. 10, 2023, Whyte’s wife, Karen Whyte, and STIHL Inc. President and CEO Terry Horan unveiled the newly named Fred J. Whyte auditorium during an afternoon ceremony.

“Since joining STIHL 10 months ago, I have been overwhelmed by the positive impact Fred Whyte had on this great organization,” expressed Horan. “From STIHL associates to distributors to dealers nationwide, there has never been anything but good things said to me about this man. I strongly believe that his legacy should live on in a more prominent way for all who enter this building, especially those like myself, who never had the good fortune to meet him.”

Whyte began his STIHL career in 1971 as a regional manager for STIHL American, the same company where his father had worked for nearly two decades. In 1982, the Stihl family asked him to establish Canadian operations for STIHL. After 10 years with STIHL Limited in Canada, he was named STIHL Inc. president in 1992. Whyte served in this role for 23 years and managed the STIHL U.S. operations headquartered in Virginia Beach. Under Whyte’s presidential tenure at STIHL Inc., the company experienced 22 years of annual increases in sales and revenue and became the number-one-selling brand of gasoline-powered handheld outdoor power equipment in America.¹   He retired from this position in December 2015.

During retirement, he served as sole director and chairman of the board of directors for STIHL Inc. In this advisory role, Whyte provided strategic counsel to the company’s executive council and reported to STIHL International, where he worked closely with the Stihl family in Germany. Whyte passed away in July 2017 at age 70.

“Fred truly enjoyed connecting with people, but when it came to interactions with people at STIHL, it went another level,” Karen Whyte shared. “Fred realized that the success of STIHL depended on the success of the employees, the distributors and STIHL Dealers. It was important to him to build relationships with them, to understand their businesses and what they needed to be successful.”

The Fred J. Whyte Auditorium is located in the 80,000-square-foot STIHL Inc. administration building in Virginia Beach, which opened in October 2019.

“It is an honor to participate in this dedication today, and it’s wonderful to see that Fred’s presence will be visible here for years to come,” shared Scott Tilley, STIHL Inc. general counsel and member of the executive council. “We are also here on behalf of those who did not have a chance to know Fred, but who understand and appreciate his legacy at STIHL Inc.”

“The year 2023 marks a new chapter in the phenomenal growth of our company and the
unique people that contribute to that growth. Mr. Fred Whyte was certainly one of those people throughout his career. This auditorium will forever remind all who enter of who he was and the extraordinary contributions he made to our company’s success,” Horan added.

About STIHL Inc.
STIHL Inc. manufactures the number one selling brand of gasoline-powered handheld outdoor power equipment in America,¹ the number one selling brand of gasoline-powered handheld outdoor power equipment among U.S. landscape professionals in America,² and the number one selling brand of chain saws in the world.  STIHL also offers a full line of battery powered handheld outdoor power equipment for the professional and consumer. STIHL products are sold through a network of more than 10,000 authorized local STIHL Dealers from coast to coast—not big-box stores. Located in Virginia Beach, Va., STIHL Inc., the U.S. affiliate of the global STIHL Group, exports to more than 80 countries around the world, and the majority of STIHL products sold in America are made in America.³ STIHL products sold through U.S. STIHL Dealers are for distribution in the U.S. only. For more information or for the name of a local STIHL Dealer, call toll free 1-800-GO STIHL (1-800-467-8445) or visit STIHLusa.com.

¹“Number one selling brand” is based on syndicated and commissioned surveys conducted by Irwin Broh Research among U.S. professional landscapers, as well as independent consumer research of 2009-2022 U.S. sales and market share data for the gasoline-powered handheld outdoor power equipment category combined sales to consumers and commercial landscapers. ²“Number one selling brand” is based on 2007-2022 syndicated and commissioned surveys conducted by Irwin Broh Research of the U.S. professional landscaper market. ³A majority of STIHL products sold in America are made in America of U.S. and global materials.

STIHL Inc. is pleased to support the work the Tree Care Industry Association (TCIA), the National Association of Landscape Professionals, America’s State Parks, the American Green Zone Alliance and the North American Hardware and Paint Association.

For information on job opportunities with STIHL Inc., please go to www.stihlcareers.com. STIHL is an EEO and drug-free work environment.

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